Outsourced Marketing Team

What is it?

Great marketing delivers two things. First, it conveys messages that align to current and future customer needs. Second, it drives the right prospects to react and want to engage.

Making this happen is particularly difficult for Microsoft technology partners. Translating complex and expensive IT solutions into compelling messages, in a highly competitive market presents a consistent challenge. That’s where we come in.

What our clients want is to know that their business is being consistently marketed in the best possible way. They want to be sure that they are not missing out on new and vibrant marketing strategies and techniques that could be helping them to become the market leaders they deserve to be. They don’t want to be constantly stopping and starting marketing campaigns that sometimes do and sometimes don’t deliver a return.

Our clients need access to a multitude of marketing resources they trust, and one that understands their business as a Microsoft technology partner – and that’s what they get.

Who is it for?

Ambitious, smart Microsoft partners that have a good strong business, a desire to profitably grow and develop at a pace that they can effectively manage and an understanding of why marketing is such a critical part of their route to success.

Benefits to you - our client

From Strategic Business and Marketing Consultants that can work with your marketing managers to define and develop innovative marketing initiatives, highly experienced Marketing Managers that can create compelling value propositions and execute and manage marketing campaigns, Microsoft Alliance Consultants that can help you to raise your game directly with Microsoft, to Copywriters, Branding experts, Designers, Social Media experts, and Telemarketers we have the marketing department of your dreams just waiting to kick in to action.

Research tells us that 95% of Microsoft partners outsource some element of their sales or marketing, so outsourced marketing is not a new or rare concept.

In most cases our clients find it an absolute necessity – you need access to a variety of resources, at various times in the year. Wouldn’t it be so much easier if all of those things came from one place, at a competitive price, and from a business that focuses 100% on supporting Microsoft technology businesses? We think so (and so do our clients).

Tangible outputs

• Annual engagement plan with defined monthly budget, aiming to deliver a 10:1 ROI
• Flexible access to a wide variety of marketing resources, IP and proven processes, specifically designed for Microsoft partners
• Monthly reporting, quarterly reviews and the opportunity to change direction as required
• Strategic and proactive business advice from ResourceiT’s deep connections and network within Microsoft and its channel
• Value-add services such as introductions to Microsoft people and teams and other partners that can deliver valuable commercial advantage

Why us?

Quite simply – because we understand you, we take responsibility and we’re also great at what we do.
It’s all about proof, trust and results. Nothing else matters.
 

Next Steps

For you the next steps are to prepare properly for growth. We can be the best marketing engine on the planet, but if you are not geared up to meet the demand you’ll run into challenges and all of our hard work together will be wasted.

See our Business Planning Workshop to explore how we can help you to experience the dizzy heights of success, without the constant worry and pain that goes with that.